Which Kind of Hair Treatment Do You Really Need?

Eunice Lucero | 24 April 2016

Call it TLC in a bottle.

The debate on different kinds of hair treatments has been ongoing, and the honest-to-goodness answer is that each hair treatment is tailor-made to address a particular need. Yes, there are catch-all, more egalitarian formulas—just as there are shampoos and conditioners for “normal” hair—but with these products, the beauty is in the bespoke.

Let’s be honest: You only ever think to use a hair treatment when your strands start showing signs of a specific problem. Kind of like car insurance, or, say, allergy meds, the only time you really need it is when you really need it. And honestly, a product has to personally rock our worlds and breathe new life into our tresses to be worthy of that extra step in our hair care regimens. But that’s not to say we’re dissing the importance of consistent, weekly maintenance either!

Best Hair Treatment for Every Hair Need

In the spirit of streamlining our shower routines, we’ve put together a simple rundown of the treatments you should look for depending on your specific hair type or need. Read on to see which treatments are best for your type, and, most importantly, how often you should be applying them:

hair treatment for normal to dry hair
Virgin hair, with a healthy level of fluff and body. Photo credit: indigitalimages.com

Hair type: Normal to dry
Treatment: Concentrated moisture

To be honest, we’ve kind of lost touch with what normal means at this point (#BestInProcessed), so we’ll just assume it’s that smooth, healthy-looking, shiny virgin state we all had before we discovered a curling iron. That said, even the strongest of soldiers needs their rest. Give your locks a respite from weekly wear and tear (culprits: hair ties, UV rays from picnicking in Central Park, your blowdryer) with a once-a-week deep-conditioning treatment like Nexxus New York Salon Care Humectress Masque that aims to revive and prep strands for the week ahead.


hair treatment for damaged hair
Saturate those ends with more product—they’re the oldest, weakest and most damaged parts of the shaft. Photo credit: indigitalimages.com

Hair type: Damaged, breakage-prone
Treatment: Intense moisture, strengthening

Daily heat styling, the occasional aggressive color appointment and loads of time outdoors have left your strands visibly tired-looking and with a slight rough feel, especially towards the tips. You’re also no stranger to split ends, and despite your best efforts at choosing a gentler, more hydrating shampoo and conditioner or using a heat protectant, you’re rocking damaged goods, girl, and need a twice-to thrice-a-week moisture and smoothness boost. Indulge in a potent shot of moisture via an emollient botanical-infused treatment, such as Suave Professionals Coconut Milk Infusion Intense Moisture Mask.


hair treatment for curly hair
Must… use… conditioner. #thirsty Photo credit: indigitalimages.com

Hair type: Curly or afro/natural-textured
Treatment: Consistent moisture, frizz-fighting

Y’all know the drill: Curly hair is the clingy girlfriend of the hair type universe—it needs constant attention but in varying degrees per day. A bi-weekly, deep-conditioning session (once every three days is ideal) with an intense nourishing treatment like Dove Nutritive Solutions Intensive Repair Deep Treatment Mask is best to keep frizz-prone, naturally textured coils springy and with a healthy sheen. Prolong its moisturized, detangled feel midweek with leave-in conditioners, such as Dove Quench Absolute Leave-In Detangler, that also offer a daily shot of slip, but without the heavier weigh-down.


hair treatment for colored hair
Pink has a dark side too: To get your hair to that unicorn state, it has to undergo some level of damage via bleach. Photo credit: indigitalimages.com

Hair type: Colored, chemically processed
Treatment: Deeply restorative

Coloring, chemically straightening or perming your locks is probably the most potent level of damage you can inflict on your hair strand, as most of these processes involve altering the hair’s actual structure together with heat application. Even if it was just a one-shot deal, your strands have still suffered an acute level of chemical exposure and damage, which lends itself to sudden breakage or instant visible porosity (we’re side-eyeing you, platinum blondies). What this means: You need an IV drip for your dehydrated locks, stat—we recommend a once-a-week intense rinse-off treatment such as Nexxus New York Salon Care Emergencée Reconstructing Treatment, or every other day with a deep-conditioning cream, to be applied and left to set for several minutes after regular conditioner.

Which hair treatment is best for your locks?