shedding: woman with long hair

How much hair do you lose a day? You might be shocked at the truth about shedding.

What is a normal amount of shedding? If, like most women, you leave a trail of hair on all your clothes, in the shower and on your hairbrush, you might start questioning and wondering how much hair you lose a day.

Well, according to Peter Bailey, Global Technical Manager, Haircare at Unilever, there is an average number of strands women lose per day because of the natural cycle of hair growth. That being said, the amount of hair loss that occurs for each person can differ depending on a number of factors like genetics and age. To clear up any confusion, we’ve dug deep into the roots of this common hair concern.


Why am I losing hair?

shedding: woman with thin hair
Source: Adobe Stock

A few stray hairs in the sink? Don’t panic! Hair fall every day is a normal occurrence. Here are two of the main reasons for hair loss:


The hair cycle

Out of the four phases of growth that each strand goes through (Anagen, Catagen, Telogen and Exogen), only the last is known as the ‘shedding’ stage.

“After the Exogen phase, the follicle goes back into the Anagen stage and the new hair starts to grow,” says Peter.

This completes the normal cycle of hair growth. When factors like genetic programming, age or illness interrupt this cycle, it can lead to accelerated hair loss.



If you have damage from heat or styling, you are more likely to experience hair breaking off and shedding as it is more porous. This is not usually a hair loss at the root, but breakage at the mid-lengths of the hair.

If you have this experience, use a repairing formula like Dove Intensive Repair Shampoo and Conditioner to help restore bonds and strengthen your strands.


How much shedding is normal?

woman with long blonde-brown hair
Source: Adobe Stock

Hair fall is a person-to-person issue. As such, there’s not a ‘normal’ amount of hair loss that can be attributed to all individuals. 100-150 strands a day is considered an average amount of hair loss from the root.

That being said, both women and men can lose more or less than that depending on their hair health and age. Any factors that influence the natural hair cycle will ultimately determine how much hair you lose per day.

It’s also important to note that after childbirth, some women can experience increased hair loss. This is a natural reaction due to hormonal changes during pregnancy.

“In pregnancy, the hair remains in the Anagen phase. After birth, there is a lot of shedding as hair moves through the cycle again. This will go back to normal in 6-8 weeks,” says Peter.


What to do if you’re concerned about hair loss

shedding: woman with long hair
Source: Adobe Stock


Do some research

For hair that is thinning, we recommend you read up on hair fall to understand more about the natural cycle of hair growth and how you can address any concerns.


Consult a professional

Ultimately, if you notice a change in the amount of hair loss you are experiencing, it’s important to consult a medical professional on the topic because they will be able to advise the best course of action.


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