Not just your dad’s hair product.
A lot of times, hair pomade gets a bad rap. It just seems too polished, too shiny, too done for most modern hairstyles. Call it a fault of marketing—how is one ever to compete with the rugged sex appeal in a tin of hair wax, the slick sophistication promised in a bottle of gel, or the cool, laid-back feel of a clay? The answer: You do all three. Yup, today’s lesson in getting the most bang out of your hair products is showing you Everymen out there how to use hair pomade for three different looks. Read on:
How to Use Hair Pomade in 3 Ways
1. The Easy, Dapper Pomp
Contrary to what you might think, a proper modern-day pompadour isn’t as complicated to recreate. Gone are the crazy swirls and super-shellacked sideburns of first-generation pomps, and these days, all it takes to get the look is some height at the fringe area and a bit of sheen—both easily achieved with a blowdryer and some pomade. After washing, focus your blowdryer nozzle on the roots of hair while you tug hair upwards during rough-drying (this creates lift). When all your hair is dry, take a finger-swipe of non-greasy-shine pomade, like Bed Head for Men by TIGI Slick Trick, and rake through your hair starting from the forehead hairline. Refine with a fine-toothed comb in an upwards motion so you don’t lose the lift. Usually takes 5 to 7 minutes.
2. The Off-Duty Undercut
Want a badass way to style your undercut aside from wearing it loose, floppy and too much like that underage barista in your neighborhood? Try slicking it straight back. Provided you’re totally confident with your hairline and features (some men like pairing this look with some facial hair), this is definitely a head-turning look that’s not for dudes who play it super safe. How to use hair pomade for a slicked-back undercut: Best when done on hair that’s freshly dried, apply a quarter-sized-amount of shine pomade, such as Axe Smooth Look Shine Pomade, onto palms and rub to spread out. Rake through your hair from front to the back, and refine with a comb. Time: about 3 minutes.
3. The Laid-Back Man Bun
We know, it’s not really your go-to look—but the great thing about a man bun is that it’s versatile enough to fit lots of personalities. You’ll find that simply adjusting the tightness of your knot or the texture of the bun can make a huge difference. For this upcoming spring, we love ourselves an easier, more laid-back, weekend-worthy bun that is easily recreated with some classic-finish pomade. Use less product than you normally would—you’re only going for a bit of grip and control here, not shine—so a dime-sized amount of pomade, like Axe Clean Cut Look: Classic Pomade, is more than enough to smoothen out the base of your bun. Start by rubbing the product between palms and smoothing it over your entire head. Pull hair in your regular man bun (here’s how) and dab any leftover product onto the top and sides. Start to finish time: quicker than your brunch coffee run.
Want more haircut inspiration and tips on how to use hair pomade and other products? Check out the latest on-the-go releases in men’s hair products here.