E-girl trending hairstyles for 2023

The E-Girl Hairstyle: Are You Brave Enough to Try TikTok’s Latest Hair Trend?

E-girl hairstyles are characterised by soft pastel shades and signature ’90s streaks in contrasting hues. Originating with online girl gamers, the E-girl look resembles the “scene” trend we saw in the early 2000s, complete with winged eyeliner and striped tops, mixed with a more modern aesthetic that’s often amped up through social media.

They’re experimental and fearless, and thanks to TikTok, they’ve become the biggest subculture online. With style icons like Britanny Xavier and Dua Lipa recently spotted wearing popular E-girl hairstyles, we predict this trend will be huge throughout the year.

So, whether you’re inspired by your fave anime character or love a nostalgic ’90s trend, we’ve shortlisted the best E-girl hairstyles below.

Chunky Highlights

Girl with brown bob with blonde streaks
Credit: Instagram.com/annvmariv

The chunky highlight look is achieved by bleaching the front section of your hair to create a contrasting look against the rest of your strands. Credit: @annvmariv

Barbie Pink Streaks

Blonde girl with pink e-girl streaks
Credit: Instagram.com/kateelisabethxo

Even if you’re already a blonde, pre-lightening your hair before applying your chosen colour will really help to make the colour pop. Credit: @kateelisabethxo

A 900ml bottle of TRESemmé Revitalise Colour Shampoo front of pack image

Editor’s tip: Keep your coloured hair looking vibrant for longer with the TRESemmé Revitalise Colour Shampoo and Conditioner.

Dainty Streaks

Girl with dark brown hair with bleach blonde streaks at the front
Credit: Instagram.com/sydneydlcruz

Dainty streaks are also just as effective when paired with dark brown hairCredit: @sydneydlcruz

Billie Eilish Style

Girl with dark brown bob with neon green streaks
Credit: Instagram.com/cakefacedcutie

From bobs to pixies, everyone can get the E-girl look! So why not channel your inner Billie Ellish with neon green highlights? Credit: @cakefacedcutie

Ginger Spice Vibes

Girl with ginger hair and blonde streaks at the front
Credit: rosie.bellex

This is giving us serious ’90s Geri Halliwell vibes, we loved it then and we love it even more now! Want to recreate these curls? Then try TRESemmé Curl Definition Mousse, for sleek and long-lasting styling.

A 200ml bottle of TRESemme Curl Mousse Front of Pack

Credit: rosie.bellx

Two-Tone Pastel

Girl with two tone streaks at the front
Credit: Instagram/com/nosebleedsaresexy

Making a statement is key to this colour trend so if one shade isn’t enough, try two! Credit: @nosebleedsaresexy 

Coloured Curtains

Girl with long brown hair with red streaks at the front
Credit: Instagram.com/hanakanazu

Hit two trends at once with this coloured curtains hairstyleCredit: @hanakanazu

Coloured Bangs

Girl with teo toned coloured bangs
Credit: Instagram.com/faketeeth

Don’t forget your bangs! Credit: @faketeeth 

Pretty in Pink

Girl with dark brown hair with pink streaks at the front
Credit: Instagram.com/zalimelverton

For extra E-girl points, try colouring the front of your hair a bright pink shade. Credit: @zalimelverton

Butterfly Clips

Girl with long brown hair covered with butterfly hair clips
Credit: Instagram.com/aesthetic.outfitz
If you aren’t ready to commit to E-girl hair streaks, you can easily give your hair a TikTok feel with some cute butterfly clipsCredit: @aesthetic.outfitz


Girl with long hair and painted face
Credit: Instagram.com/aestdolls

No E-girl look is complete without bold colourful makeup and the signature moody aesthetic. Keep your pigtails styled for longer with TRESemmé Freeze Hold Hairspray.

TRESemmé Freeze Hold Hairspray Front

Credit: @aestdolls

Two-tone Hair

Woman with two-tone lilac and pink e girl hair
Credit: Instagram.com/kidjess

You can’t talk about e-girl hairstyles without mentioning two-tone hair. When you can’t pick which pastel hair colour to go for, you can get the best of both worlds with this hair colour method. Credit: @kidjess

Braided E-girl Hair

Woman with blonde curly hair with red braided e girl streaks
Credit: Instagram.com/allie.xcx

The best thing about chunky, e-girl highlights? You can easily plait them, just like this. Credit: @allie.xcx

Ash Blonde Streaks

Woman with dark brown wavy hair with silver grey e girl hair
Credit: Instagram.com/yottiwilkinson

To amp up the drama, go for this edgy, ashy half-dyed look that we spotted on this beauty. Credit: @yottiwilkinson

Half-up E-girl Hair

Woman with dark brown hair with grey e girl streaks styled into a half-up ponytail
Credit: Instagram.com/funkynutmeg

Just look at how cool this half-up hairstyle is! Credit:@funkynutmeg

Long E-girl Hair

Woman with long medium brown hair with blonde e girl highlights at the front
Credit: Instagram.com/yviescarlet

Forever the go-to for e-girl hair inspiration, Tik Tok queen, Yvie Scarlet, styles her long hair with cute butterfly clips. Credit: @yviescarlet

Cerise Pink Streaks

Woman with dark brown hair with magenta pink e girl highlights
Credit: Instagram.com/jocmill

Everything about the contrast between the brunette and cerise pink tones in this example is so right. Credit: @jocmill

Blue E-girl Streaks

Woman with dark brown long hair with blue e girl hair streaks
Credit: Instagram.com/nava_beautyyy_

Prefer blue shades? You’ll love this look! Credit: @nava_beautyyy_

Face-framing Highlights

Woman with dark brown hair and e girl streak
Credit: Instagram.com/angel.iica

This cool face-framing look is totally trending for 2021. This is more of a fashion-forward take on e-girl hair.  Credit: @angel.iica

Subtle E-girl Hair

Woman with long, wavy brown e girl hair with subtle ashy tones
Credit: Instagram.com/oliviaalexandra_styles

We love this soft take on chunky front highlights. Credit: @oliviaalexandra_styles

Single Streaks

Woman with blonde hair styled into a high pony with pink e girl streak
Credit: Instagram.com/sandrabulldock

This single e-girl streak provides the perfect compromise for those that want to dip their toe into this trend. Credit: @sandrabulldock

Bella Hadid’s E-Girl Hair

Bella Hadid wearing auburn and brown e-girl hairstyle
credit: bellahadid

Bella Hadid’s new e-girl hair is proof that this hairstyle isn’t going anywhere in 2021.

Playful Peekaboo Highlights

Girl with dark brown hair with blonde streaks
credit: laurengracedaviess

Trust us, these blue and purple peekaboo streaks are all you need to make your hair pop. Plus, if e-girl queen Charli D’Amelio is rocking them, you really can’t go wrong.

Peekaboo Blonde

Woman with short black and blonde e-girl hairstyle
credit: sabletoothtigre

This colour combo is perfect for those wanting to channel ’90s vibes.

Ronze E-Girl Highlights

with with copper and platinum blonde e-girl hairstyle
credit: xostylistxo

Even hair as dark as this can benefit from two ronze streaks at the front.

Pink Bob

Woman with brown and pink bobo hairstyle
credit: merrylinboro

Bobs are so on-trend now, and so are these pink e-girl highlights.

Lime Green

Woman with brown and red fringe hairstyle
credit: freakinglexus

For a look that will turn heads, focus your fave hue on part of your bangs and front layers.

Nirvana Vibes

Woman with multicolored e-girl hairstyle
Credit: instagram.com/chrisweberhair

Not e-girls have to be soft, you can have an edgier vibe with hair like this.

’90s Hair

Woman with black and white e-girl-hairstyle
credit: nantes_k

The best thing about e-girl highlights? When done right, they can totally look grown-up, too.

Peach Streaks at the Front

Woman with black and red e-girl hairstyle
credit: andreaa.01

Peach streaks at the front will instantly give your look a summery feel.

Soft Streaks

Girl with dark brown hair with blonde streaks
credit: laurengracedaviess

Add this gorgeous e-girl hairstyle to your must-try list, ASAP!

Chunky Two-Tone Streaks

Woman with brown hair and pink streaks in a bun
credit: cartiamallan

Why go for one colour, when you can rock two?

Glam E-Girl

Woman with red and black e-girl hairstyle
Credit: instagram.com/tigs.ti

For days you want to try something new, master the TikTok dressing gown hack and rock these effortless curls.

Money Piece

Woman with honey blonde e-girl hairstyle
credit: instagram.com/rachelteetyler

If you go slightly less chunky with your highlights, you’ll be hitting the money piece and e-girl all in one.

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