wavy each hair Jonathon Simkhai

Jonathon Simkhai SS17: Models had “desert hair” and woven braids

Apparently dry hair is the new shiny hair...  

Ever wondered what your hair would look like if you were stranded in a desert? Well, wonder no more, because at the Jonathon Simkhai spring/summer 2017 show, models were sent down the runway with ‘desert’ inspired hair – think dry, matte waves, unusual braided hairstyles and beads, lots of beads.

Our New York based team caught up with TIGI US Creative Director, Thomas Osborn, to quiz him on the unusual hairstyle choices. So, read on below to see how one of this season’s hottest hair trends came to be at New York Fashion Week!

Jonathon Simkhai: ‘Desert’-inspired hair

stylist Thomas Osborn backstage at the Jonathon Simkhai SS17 show styling a model's hair by
‘Desert’ hair is the new thing, don’t you know?. Credit: Alex Barron-Hough for TIGI

Can you explain the Jonathon Simkhai hair look to us?

All of the girls are going with centre parts. The idea is that it’s much looser — not a whole lot of shine to it. We’re not adding hair for length, we added more for thickness and fullness. It’s not meant to look super polished. – Thomas Osborn

According Thomas Osborn (AKA the mastermind behind the manes) the hairstyles created are “natural-looking with an element of dry-roughness.” He drew his inspiration from both deserts and beaches.

While some models sported loose, beachy waves with boho-inspired peek-a-boo plaits, others had laced cornrow braids full of vibrant, colourful threads, and embellished with beads.

stylist Thomas Osborn backstage at the Jonathon Simkhai SS17 show styling a model's hair by twisiting it
Learn how to get ‘Desert’ hair from the Jonathon Simkhai SS17 show. Credit: Alex Barron-Hough for TIGI

What products are you using to achieve the look?

We’re running a little bit of the TIGI Catwalk Hairista Split End Protector to the ends so it’s almost like that girl that’s been tanning in the sun and the ends of her hair has been soaked up by the ocean. – Thomas

As you would expect, us girls over at All Things Hair are always striving to make our hair appear more shiny and moisturised – so when we heard that dry-looking hair was trending, we were shocked to say the least!

We were also pretty curious as to how you make your hair appear dry, like the models at Jonathon Simkhai. So of course, we had to ask Thomas.

model walking in the Jonathon Simkhai SS17 show wearing a light blue and white cutout outfit with twisted hair
‘Desert’ hair works for all textures. Credit: Alex Barron-Hough for TIGI

As for the cornrow and peekaboo braids, small coloured threads were woven into the plaits in a criss-cross manner, in order to create a festival-worthy vibe. We think we’ve found our new look for next summer already!



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