front shot of lauren goodger with brown hair posing picture

TOWIE’s Lauren Goodger just got the sweetest chocolate blonde dye job

Chocolate brown + blonde = the sweetest hue of the season!  

Yesterday, TOWIE star Lauren Goodger rocked up to the hotly-anticipated V Festival with a golden chocolate hair colour, that undeniably stole the mane spotlight and our hearts!

Seeing as the star is newly-single, she clearly wanted to ease her broken heart with a fierce new hue and we’ve got to say: she’s #slaying. Haven’t had a chance to look at her summery upgrade? Keep on reading…

Have you seen Lauren Goodger’s new hair?


back shot of lauren goodger with chocolate blonde wavy hair at salon
When you mix chocolate hair + blonde locks together, you get this dreamy hue! Credit:

The 30-year-old star is usually spotted with long, dark brown locks, but decided to give her look a summery overhaul. It’s rumoured that it took 6 hours to achieve this hair colour (eek!), but we think the results are totally worth it.

As you can tell, Lauren’s hair has been left natural at the roots, while the rest gradually melts into a buttery blonde hue, which warms up her hair like an absolute dream.

We also reckon she’s used the balayage technique to get this incredible ‘do, as the it seamlessly blends with her wavy hairstyle and doesn’t look stripy at all! Credit: @laurenrosegoodger

Editor’s tip: Tempted to try Lauren’s look? Then be sure to stock up on the Toni&Guy Illuminate Blonde Shampoo and Conditioner, as this fab duo will help to maintain your colour’s vibrancy and also give your mane an enviable, mirror-like shine.

lauren goodger at v festival with new blonde hair, wearing fishnet one piece and chanel bag
Lauren debuted her golden mane at V Festival and definitely stole the mane spotlight! Credt: Rex by Shutterstock

While this isn’t the first time the star’s gone from dark to blonde, we think this glossy, chocolate-blonde hair colour she has chosen  for this time round is incredibly flattering. Nice job, Lauren!


Now that you’ve seen Lauren’s mane transformation, why not head on over to our Hair Colours page for more ideas on the most popular hues to flaunt?

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